Wrong clicks.
Broad "kitchen remodel" keywords attract inspiration browsers, DIYers and cabinet shoppers, not homeowners ready to hire.
Paying for the wrong peopleKitchen, bath and addition campaigns that filter out DIYers and idea browsers, landing pages that set expectations on budget, and tracking on every call and consultation. Flat monthly fee, never a percentage of your spend. For remodelers doing $1M+.
Logos are trademarks of their respective owners. No affiliation or endorsement implied.
Broad "kitchen remodel" keywords attract inspiration browsers, DIYers and cabinet shoppers, not homeowners ready to hire.
Paying for the wrong peopleLeads arrive with no idea of budget or timeline, so your team spends evenings on estimates that never close.
Estimates that go nowhereGoogle sees clicks, not signed contracts, so it keeps buying the cheapest traffic instead of the best projects.
Smart bidding needs real dataKitchens, baths, additions and whole-home remodels, each with its own budget and landing page.
We block ideas, DIY, cabinets-only, jobs and rental searches from day one.
Project pages with realistic budget ranges and a short form that captures timeline and scope.
Real project photos and reviews on every landing page, matched to the search.
Consultations and signed contracts sent back to Google so bidding finds more serious homeowners.
Consultations, cost per lead and pipeline value by campaign, in plain English.
A review of your current account, or a launch plan with real keyword costs if you are new to Google Ads.
FreeTracking, campaigns, ads and a landing page per service, built and checked before a dollar is spent.
Weeks 1–2Search-term reviews, negatives and bid changes while Google learns which clicks become design consultations.
Weeks 3–6Budget moves to the campaigns that produce design consultations; everything else is cut.
Every monthYour ad shows up for the exact project, the homeowner books, and the consultation lands in your report with the keyword that produced it.
Illustrative demo. Real results depend on your market, budget and offer.
Choose a 30-minute slot. Before the call we review your current ads, or price out a launch if you have none, so the call is about what to fix first.
Built for remodelers doing $1M+ a year · $2,450/mo standalone · $1,850/mo with SEO
$2,450 a month standalone, or $1,850 a month added to any SEO plan. Ad spend is paid directly to Google on your card; home improvement clicks average around $8 and remodeling leads are high-value, so we recommend at least $3,500 a month. You choose a 3- or 6-month first term, then it renews in 6-month terms.
Negative keywords, landing pages that show realistic price ranges, and a short form that asks for timeline and scope. Fewer leads, much better ones.
Consultations are tracked immediately, and signed contracts are sent back to Google when they close, so the campaigns learn from real revenue.
Ads can bring calls within days. The first four to six weeks are a learning period while we cut wasted searches and Google learns which clicks become projects.
You do: the account, the billing and all the data. If we ever part ways, everything stays with you.
Get a free remodeling Google Ads audit and see where your budget is going.
Get my free audit →